After Yıldız Technical University, the Corporate Reputation Management Center established within TÜSSİDE started its studies in Denizli within the framework of Pamukkale University Corporate Reputation Management Research. Face-to-face interviews were conducted with 15 internal and external stakeholders of Pamukkale University on November 07-09, 2012. In the second phase of the research, 2708 people will be surveyed.

This 4-month research is carried out to determine the level of institutional reputation of Pamukkale University and to reveal the typologies of perceptions and attitudes developed by all stakeholders, especially the society, students, academics, civil society, towards Pamukkale University.

With the research outputs, the reputation of Pamukkale University in the eyes of the society and stakeholders will be measured, aspects open to improvement will be identified, new targets and indicators will be created, suggestions for improvement will be presented, development will be monitored and comparisons with the Corporate Reputation Index will be provided.

Pamukkale University Vice Rector Prof. Dr. Hasan Kaplan